ut dallas, b.s. in computer science. richardson winters, mexico summers. a degree that made me fluent in the syntax — and a decade since that taught me the syntax was never the hard part.

i'm not a software engineer who happens to run a company. i'm a founder who happens to write the code. the distinction matters: the tech is rarely the bottleneck. the business around the tech almost always is.

operators are supposed to specialize. i don't. i can sit in finance and read a unit-economics spreadsheet, then sit in marketing and rewrite the hero, then sit in product and review a pull request — same afternoon.

finance, marketing, hr, sales, product, legal, business — these aren't subjects i learned for the classroom. they're the seven sides of the same thing, and ignoring any one of them is what kills early-stage companies.

but my home is computer science. that's the floor under everything else.

arbore pruina wears warm orange — soft, mature, marketing-forward. i wear ember on obsidian — the same warmth dialed up. hotter, sharper, a little dangerous.

the contrast is on purpose. arbore is the company that talks to founders. i'm the operator behind it. when those two voices look identical, it usually means one of them is faking.

more products. fewer assumptions. the same team.

i stopped predicting which venture would be the one years ago. now i build them all carefully and let the market decide which ones earn more of my tuesdays.