self01 / 08
“i'm eduardo — founder of arbore pruina, building between mx and ca.”
founder · ceo · cto
build,then talk.
i'm eduardo — founder of arbore pruina, building between mx and ca.
computer scientist by training (ut dallas, b.s.). operator by practice. seven products in market, four landed on referrals — because the boring slide is what closes the room.
based mx · building between mx & ca · cs · ut dallas
eduardo gasca · founder
the surface area
i wear eight hats. they all answer to the same person.
i don't sit in one chair. i sit at the seam between them — that's where most companies break.
product · eng02 / 08
“the audit log shipped in week six. three apps, one backend, every action logged with ip and geo.”
sales03 / 08
“seven products in market, four landed on referrals — because the boring slide is what closes the room.”
marketing04 / 08
“show the work, share the seam. the line that didn't ship is more honest than the win.”
finance05 / 08
“runway isn't a metric — it's a posture. arbore measures it in months of patience, not months of cash.”
legal06 / 08
“if my partner doesn't win, i shouldn't either — and that belief belongs in the contract, not the deck.”
hr · people07 / 08
“hiring isn't filling a seat. it's choosing whose tuesday i want to share for the next three years.”
leadership08 / 08
“calm under load. panic compounds. steady hands in week six are worth more than fireworks in week one.”
track record
what's actually shipped.
2019 →
founder · arbore pruina
started the studio after watching every team i worked with hit the same wall: they knew they needed software, but didn't know how to operate it.
2024 →
ceo & cto · arbore pruina
running product, engineering, and the studio's go-to-market across seven concurrent ventures.
2023 →
operator · uninova
audit-grade university management. three role-native apps, one backend. live across latin america.
2025 →
operator · orb · gastio · relicto
drift-detection pm tool · behavioral finance · legacy planning. three pre-launch products with waitlists.
07.
years founding
07.
products in market
03.
languages shipped (en · es · fr)
12+.
operating playbooks running
the work
seven shipped. three on deck.
every product the studio has built or co-founded — grouped by stage, not by hype.
the company
co-founder, not contractor.
arbore pruina is a startup studio. we co-found digital companies with first-time founders — bringing the team, the playbook, and the time most builders don't have. we invest product and service, not cash. founders pay through a blend of cash, equity, and revenue share, so our success stays tied to theirs.
writing
lessons from week six.
shipping notes, founder mistakes, and the calls that closed rooms — when i remember to write them down.
let's build
if you're a founder with the belief and not the team — that's exactly the conversation i'm here for.
no contact forms. no application gates. one calendar.
- based
- mexico
- github
- arbore-pruina
- /eduardo-gasca